A MGRA Meadows Sponsorship & Partnership Package is a thrilling and high engagement way to put your business out in front of millions of people and assist you to stay ahead of the pack!
You may not be aware, but the Melbourne Greyhound Racing Association offers sponsorship partnerships. These arrangements are heavily weighted toward businesses and organisations seeking to improve their brand exposure not only locally, but also nationally. And it’s relatively inexpensive (packages start from only $1000) and are highly cost-effective.
Greyhound Racing at The Meadows receives massive exposure through media channels such as radio, TV, live online race streaming, print and race wagering networks. It’s a high profile platform that you can easily be taken advantage of when it comes to promotional activities. With four strategic and well planned packages to choose from we can help you ‘unleash real marketing potential’ and support you to become a house-hold name as well as better manage your customers, clients and staff.
GET PROMOTED WITHOUT THE NEED TO PURCHASE MEDIA AND SUPPLY COMMUNICATIONS
A Melbourne Greyhound Racing Association sponsorship is easy to activate and manage. Unlike most advertising and marketing, costs can quickly escalate as you purchase media, build communications and manage channels. Our sponsorships are a great set and forget arrangement. Once in place the activities you’ve invested in passively work in the background, building your market presence, bring you sales and keep your brand top of mind. It’s a complementary activation that need only be scaled if you wish.
WHY YOU NEED TO UNDERPIN YOUR MARKETING MIX WITH A HIGH VALUE SPONSORSHIP ARRANGEMENT AT THE MEADOWS
Sponsorship promotion remains the most undervalued element of the marketing mix. When profits get tight or costs go up, advertising expenditure and activity get cut. We, as a not-for-profit organisation understand this better than most. Ignore and neglect this important activity and in the long term your sales funnel and business opportunities loose their footing.
Here’s where sponsorship, as a promotional activity, can fill the exposure gap as well as provide networking and staff reward opportunities.
The benefits of a sponsorship package can:
WHAT ACTIVITIES AND ENGAGEMENTS DO THE PACKAGES OFFER?
The packages are heavily focused on branding and venue networking. They also offer a highly valuable Direct Marketing component. This is where we see the greatest benefit and provides outstanding value. All packages include, in various set-ups:
> Venue Signage
> Racebook Advertising
> Race Name Sponsorships
> Meadows Conference and Events Venue Hire Discounts
> City View Bistro Race Night Dining Discounts
> Social Media and Electronic Direct Marketing
> Food and Beverage Vouchers
These then attribute to the following promotional benefits:
FIND OUT MORE
If you’d like to learn more about our Sponsorship & Partnership Packages we can share with you a detailed proposal presenter. It outlines the four packages we have on offer in 2022-23, the investment costs and their realised value.
Contact the MGRA Sponsorship & Business Development Manager today on (03) 9355 5222 or email meadows@grv.org.au to secure your presenter.
If required, we can also provide detail on how becoming a MGRA Sponsorship Partner can generate business and networking opportunities through one of Australia’s leading Greyhound Racing Associations. Also, dependant on budget and the exposure required he can assist in the tailoring of a bespoke sponsorship package to fit perfectly with your business.